- THEE Premiere | JSU Homecoming 2025

THEE Premiere

Don’t just watch. Be part of THEE Premiere.

THEE Premiere is our statement to the world that WE ARE THEE STORY. Let the Sonic Boom get you hype. PRESS PLAY.

A star-studded showcase of Jackson State University’s^® legacy and future
A Vintage Hollywood-inspired theme with True Blue Tiger Pride
Spotlights scanning the sky, paparazzi moments and a Walk of Fame honoring distinguished alumni
20+ signature events drawing tens of thousands to Mississippi’s capital city
World-Renowned Sonic Boom—front and center at THEE Vet, on the yard and echoing throughout West Jackson
Alumni returning home from every corner of the globe
All Eyez on THEE as our National HBCU Football Champions, led by Coach T.C. Taylor, Guard THEE Yard

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PLEASE be sure to read the "Parade Details" below to see registration details, parade logistics and and an important note regarding entries (what's not permitted, etc.).

Our football team is the reigning HBCU national champion and SWAC champion
#1 HBCU Homecoming attendance, outdrawing many FBS programs
The Sonic Boom of the South performed with Usher at Super Bowl LVIII, seen by over 120 million people
Apple TV+’s Severance featured JSU^™ alum Tramell Tillman honoring the Boom
The Boom headlined Coachella before 250,000 and captivated a global audience
The Tournament of Roses Parade broadcast showcased the Boom in front of 35 million worldwide
JSU^™ has been featured on Netflix, BET, ESPN, Apple TV+ and more

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50,000+ fans fill THEE Vet every Homecoming
Thousands more tailgate, fill the campus and celebrate with Tiger Nation
A 2024 winner of Visit Jackson’s Best Community Event Award
20+ events across seven days, drawing students, alumni, brands and fans
Homecoming makes THEE Yard come alive with over 60,000 visitors
$6–7 million in local economic impact in one week
50,000+ alumni network worldwide—a cross-generational, loyal audience
Parades that draw thousands to the heart of West Jackson
Fans that lead the nation in FCS football attendance
THEE destination for the college football experience, with national headlines and media

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We’re not waiting to be discovered.
We’ve already premiered.